Alleura Atelier News
Alleura Atelier's first pop-up shop was such a fun experience. Pop-up shops are an innovative way to show a collection in a retail environment for just a few days. Given a chance to see and touch products in person, customers felt the difference in the cashmere scarves and handwoven caftans. And the response to our story and products was great! Whether purchasing gifts for themselves or friends, everyone commented on how the pieces are unlike anything they'd seen before.
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I'm so thrilled to welcome you to the Alleura Atelier online shop! This website has been ages in the making so having it live feels amazing. I'm on a mission to enrich your life with wonderfully unique, hand-crafted goods and to keep ancient crafting traditions alive by supporting local artisans to produce my designs. Living in India for the last three years has opened my eyes to the immense beauty the country has to offer. The diversity of color, textures and patterns are seen daily and I've been exposed to different forms of clothing and methods of embroidery I never knew existed. I'm excited to share these amazing finds with you and hope you'll love them as much as I do. Welcome!